Social bookmarking has been around for a while now, but not everyone understands how to make the most of it. Here’s an overview as well as some tips on how to use it effectively for business.

What is social bookmarking?

Most people are used to bookmarking web pages on their browser to refer to later; social bookmarking takes this a step further by allowing you to save these pages to a public website. This means that not only can you access them from any computer, but you can also share them with your friends and connections. It’s a useful way to organise, store and manage your bookmarks and a great way to share yours and find other people’s bookmarks of resources online.

It’s a common question: how much time should a business spend on social media marketing, and how much on each portal? Some businesses are worried they’re not spending enough time to make the most of social media, while others are fretting that they’re wasting too much time. Unfortunately there is no one set of rules for every business. The size of your business will influence how much time you should dedicate, and the type of business you have will too.