Email Marketing is one of the strongest ways for businesses like yours to leverage the power of the Internet.
Your online presence is your 24/7 marketing vehicle and a very powerful customer interface tool, but in order to convert online inquiries into qualified leads, and ultimately customers, you need to build and maintain a strong and interactive relationship with prospects. Are you doing this in your business?
WSI Marketing Experts can help you design and implement effective Email Marketing campaigns in order to develop lasting relationships with current and potential customers.
Effective Email Marketing
An effective Email Marketing campaign allows you to capture and cultivate early-stage leads so that valuable opportunities are continually being added to your sales funnel.
The goals of Email Marketing are:
- To keep in contact with current and potential customers so your business remains on their mind for when they are ready to buy and trust is built, which eventually allows you to:
- upsell to existing customers
- create customers out of prospects
- To keep them informed about what’s going on in your business, new developments or offerings, industry news, etc.
Permission based email marketing enables you to send your message to the entire group of subscribers – people who have asked to receive this information – with one click. They can then evaluate your product or service and move at their own pace through the buying process.
Call us today to find out more about Email Marketing and how we can help you develop an Email Marketing Campaign for your business that delivers the results you want.